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The Importance of the intellectual capital in tourism sector and its application in east black sea region

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dc.contributor.advisor Bozbura, F. Tunç
dc.contributor.author Yüceller, M. Barış
dc.date.accessioned 2015-12-25T14:22:09Z
dc.date.available 2015-12-25T14:22:09Z
dc.date.issued 2008
dc.identifier.uri http://hdl.handle.net/123456789/991
dc.language.iso en tr_TR
dc.publisher Bahcesehir University Institute of Science tr_TR
dc.subject Tourism tr_TR
dc.subject Dissertations, Academic tr_TR
dc.title The Importance of the intellectual capital in tourism sector and its application in east black sea region tr_TR
dcterms.abstract We are becoming the witness of a very rapid alteration showing impacts in every area of our recent days in which we are living the age of information. The configurations of the new markets and their expansions, due to the reason of having increases in the numbers of the rivals and being parallel to the innovations and developments in the communications and in the informatics technologies, also the management styles taking place in the tourism enterprises are also changing and the managements which take the knowledge and information as the basis are becoming evident in the forefront. The continuous increase in the number of the companies in restructuring aiming for the information economics and information management is the indication of this alteration. The most powerful companies are not the ones which have the biggest material and financial assets any longer but they are the ones which can strengthen their intellectual capitals and being able to manage and use this capital in the most efficient and determinant way. In the context, the purpose of this study is to examine the meaning of the intellectual values possessed by the tourism enterprises in East BlackSea; their elements of formation, their measurements and also to examine the topic of how to transfer the said values to the tables in the result of the survey carried out. In order to achieve this, firstly the concept of intellectual capital has been emphasized and then the elements of the intellectual capital have been specified and the measurements of the intellectual values in the enterprises have been mentioned on the basis of these factors. In the conclusion part of the study, the assestment has been performed on these intellectual values existing in East Black Sea about how to transfer these values to service understanding


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