Exploring indicators of consumer based corporate brand equity : a preliminary study

dc.contributor.advisorKaraosmanoğlu, Elif
dc.contributor.authorGermirli, Selin
dc.date.accessioned2015-05-20T14:19:16Z
dc.date.available2015-05-20T14:19:16Z
dc.date.issued2011
dc.identifier.urihttps://hdl.handle.net/20.500.14719/220
dc.language.isoentr_TR
dc.subjectBrand name productstr_TR
dc.subjectTrademarkstr_TR
dc.subjectBranding (Marketing)tr_TR
dc.subjectProduct managementtr_TR
dc.titleExploring indicators of consumer based corporate brand equity : a preliminary studytr_TR
dc.typeThesistr_TR

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