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Lisansüstü Eğitim Enstitüsü (Yayınlar)
Lisansüstü Eğitim Enstitüsü (Yayınlar)
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https://hdl.handle.net/20.500.14719/11
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search.filters.author.Börekçi, Elif
1
search.filters.author.Güre, İrem
1
search.filters.author.Koçak, Ahmet
1
search.filters.author.Onat, Elif Canan
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search.filters.author.Utkan, Berfu
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search.filters.subject.Consumer behavior
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search.filters.subject.Advertising
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search.filters.subject.Attitudes
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search.filters.subject.Brand preferences
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search.filters.subject.Choice of product
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2011 - 2013
6
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Subject: search.filters.subject.Consumer behavior
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1 - 6 of 6
Item
The private label tendencies of the consumers during the purchasing process
(
2011
)
Şirvanlı, Ayşegül
;
Uslu, Aypar
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Item
Doğrudan tüketiciye yönelik reçetesiz ilaç reklamında üçüncü kişi etkisi : doktor, eczacı ve tüketici üzerine bir çalışma
(
2012
)
Utkan, Berfu
;
Suher, İdil Karademirlidağ
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Item
Understanding consumers’ impulse buying behavior
(
2012
)
Güre, İrem
;
Sezgin, Selime
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Item
Gençlerin otorite algısı ile otorite figürü yer alan reklamlara yönelik tutumu arasındaki ilişki
(
2012
)
Onat, Elif Canan
;
Suher , Hasan Kemal
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The effect of hedonic shopping values and price between different age, gender and income groups for mobile phone
(
2013
)
Koçak, Ahmet
;
Sezgin, Selime
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Item
Attitudes of consumer’ towards counterfeits of luxuy brands
(
2013
)
Börekçi, Elif
;
Uray, Nimet
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